Individual culture shock is well-known but researchers 
suggest that Eastern European countries are showing symptoms of ‘collective culture shock‘ as they undergo a transition from their communist heritage. Post-communist countries exhibit characteristics like an irritation about authority, diffusion (mix-up) of private and business spheres, a lack of confidence and orientation, a blockade to take action, rising xenophobia and fluctuating levels of self-esteem.
These reactions are the result of confrontation with a foreign culture – in this case foreign ideology. Unfortunately, this “collective culture shock” influences management and business relations and causes problems…
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Hello, I'm Deborah Swallow and, for the last fifteen years, I've worked in over thirty countries addressing the complexities of people working internationally across multiple cultures, so individuals and organisations alike can gain an authentic competitive edge and win in international markets. 